Change Your Words

Change Your Words. Change Your World. 

A few weeks ago I was at a benefit luncheon for one of many worthy causes that come into our view. During the program, the master of ceremonies mentioned a powerful video that he had seen recently. It was a video, he said, that had an edge to it. One that showed how powerful the words that we choose to use can really be. 

I've long believed in the power of words. Putting the right words, phrases, and sentences together can be challenging - and oh so very rewording. When words transform the way we feel, when they create emotion and change the behavior of those around us, words seem almost magical.

I came home from the luncheon and spent some time looking for that video. Ironically, I didn't know enough about it to choose the right words for search engines to be able to find it. 

And then, weeks later, there it was. At the top of my Facebook news feed was the very video that I'd been looking for. Three simple words in the headline got my attention: This Is Powerful. And it is!

The passerby in the video saw the opportunity to make a difference. Using different words provided the edge.


Add A New Comment

  • Brittany Seiber
    May. 15, 2021

     A friend that suffered from Herpes and was cure with the help of this great herbal doctor Chief Lucky so i decided to contact him for help in getting rid of my families genital herpes virus 1/2 which i did and all i was told to provide was just some useful information and some materials used in preparation of the natural cure and that i did and now i am the happiest person on earth because i am writing this testimony of mine with joy and happiness in my heart to the whole world to know that natural remedy is real because i am a living testimony of Chief Lucky traditional herbal cure and i want you all to contact Chief Lucky via his email: [email protected] or WhatsApp him +2348132777335 am sure he will help you too.
  • Aisha Kun
    Mar. 10, 2020
    Great Mother is Real... I am Aisha Kun and i want to testify about Great Mother how she cured me of hiv aids. I was diagnosed of this disease some time ago and i was worried. when i was searching the internet looking for a cure, i came across some testimonies of Great Mother how she has helped a lot of people and i decided to contact her on her info and explained to her. She laughed and told me that she will help me and i was surprised. She sent me the cure and it was a spiritual holy oil and water which is more than a medicine. She directed me on how to take it and i did. I took the cure for 3 weeks and i went to the doctor for check up and to my greatest surprise the disease was no longer in my system. I am so glad and i want to thank Great Mother for helping me. Contact her now on her email:  [email protected]  you can also reach her on her whatsapp number  +17025514367. You can also check her out on her blog page on:   If you have any disease, she can help you. Contact her now
  • Steve Myers
    Nov. 21, 2011
    Wow. I actually had to step away from my desk so my co-worker wouldn't ask me why I was crying. Thanks.

The Fine Print

Rod Brooks (that's me) is VP & CMO of PEMCO Mutual Insurance Company and serves as Immediate Past Chair of the Board of Directors for the Word of Mouth Marketing Association (WOMMA).  It's important to disclose both of those relationships and to be clear that this is my personal blog where I share thoughts and opinions that are solely my own.  Contact me!

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