Better late than never


Online Marketing Summit - February 7-11, 2011

In the world of social media and word of mouth marketing a lot can happen in a short amont of time. Companies come and go. Products succeed and fail. The numbers that measure the growth and adoption of social networks can skyrocket in that amount of time. And they have.

Last February I attended the Online Marketing Summit as part of a group of panelists representing the Word of Mouth Marketing Association. While there, I had the privilege of sitting down to talk with the OMC CEO, Aaron Kahlow, whose organization owns and operates the summit event.  Three months later a digital copy of the conversation arrived in my email. I'd almost forgotten the discussion. The good news is that the themes of our conversation are still relevant - even after three months.  For more on the OMS event, please follow this link to the post that I made in February. 

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The Fine Print

Rod Brooks (that's me) is VP & CMO of PEMCO Mutual Insurance Company and serves as Immediate Past Chair of the Board of Directors for the Word of Mouth Marketing Association (WOMMA).  It's important to disclose both of those relationships and to be clear that this is my personal blog where I share thoughts and opinions that are solely my own.  Contact me!

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