Beware friends and family... If you think you are going to blush or be shocked, just don't read any farther.
You can't hide pride forever!
It’s been too long. It’s time to let you in on a family secret.
When a man has seven children (four by conception and three by selection) there will be a large variety of reasons to be proud. It could be excellence in sports or academics; it could be generosity or patriotism. A dad with seven children doesn’t have to look very hard to experience opportunities to be proud. Sometimes proud moments appear in places and for reasons that I didn’t see coming. Maybe even a little embarassing. That’s one way a family secret can get started.
I want to share one of those moments with you tonight.Read more →
The Seattle Seahawks won Super Bowl XLVIII. In fact, their defense dominated Denver's number one ranked offense so soundly that most of the country called the game a yawner. Not so where I live. In the Northwest, the 12th Man knows how to yell, how to win, and how to celebrate. So how would a hyper-local insurance company find marketing opportunity in an event that is played on a global stage? With focus, passion, technology and social engagement.Read more →
In a space where customer interaction is increasingly digital and where customers increasingly use key technologies, CMOs and CIOs are working outside their existing comfort zones. It only makes sense for them to do it together.
In my monthly column for Insurance and Marketing, I shared my thoughts about the growing importance for these two members of the C-Suite team to "buddy up!"
You can read the by clicking here!Read more →
The Fine Print
Rod Brooks (that's me) is VP & CMO of PEMCO Mutual Insurance Company and serves as Immediate Past Chair of the Board of Directors for the Word of Mouth Marketing Association (WOMMA). It's important to disclose both of those relationships and to be clear that this is my personal blog where I share thoughts and opinions that are solely my own. Contact me!
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